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TL;DR

A November 6, 2026 report comparing corporate surveys says AI use is widespread, but only about 6% of respondents in McKinsey’s 2026 survey qualified as high performers, attributing at least 5% of company EBIT to AI. Other surveys also show a gap between adoption and material value, while forecasts warn that many agent projects may be abandoned.

A report published November 6, 2026, comparing corporate surveys and industry forecasts, finds that companies are adopting AI much faster than they are reporting substantial profit gains. In McKinsey’s 2026 survey, 6% of respondents’ organizations qualified as “high performers,” meaning they attributed at least 5% of earnings before interest and taxes (EBIT) to AI, according to coverage by The Register and TechTimes.

The figures point to a gap between using AI and deriving measurable financial value from it. In McKinsey’s survey of 1,719 respondents, 37% said AI had some effect on their organization’s EBIT, roughly the same share as a year earlier. The survey’s 6% high-performer figure refers to organizations where respondents attributed at least 5% of EBIT to AI; it is not a count of companies that have adopted AI.

A separate Boston Consulting Group study of 1,250 companies reported a similar divide: 5% said they were generating value from AI at scale, while 60% reported no material value. The measures and survey samples differ, so the two studies should not be treated as direct comparisons. BCG also found that leading companies had deployed 62% of their AI initiatives, compared with 12% among lagging companies.

Adoption is broader in some measures. Eurostat data cited in the report show that 20.0% of EU enterprises with at least 10 employees used AI in 2025, up from 13.5% in 2024. The rate was 55% among large enterprises and 17% among small ones. These figures describe use, not financial returns, and do not establish that AI caused any change in company performance.

At a glance
reportWhen: Published November 6, 2026; survey resu…
The developmentA report published November 6 compares surveys and forecasts showing widespread company AI use but limited profit gains at scale.
Thorsten Meyer AI
The value gap

Infographic 01 · Who gets value from AI

Most companies use AI. About 6 percent profit from it in a big way

Adoption keeps rising. The share of companies that can show a large effect on profit has barely moved.

The number to remember6%

Share of McKinsey’s 2026 respondents who attribute at least 5 percent of their company’s EBIT to AI and call the impact significant. Flat versus 2025, as reported by The Register.

Wide use, thin profit

Different surveys, different bases: read each line with its source

  • Used at least one AI technologyEU firms with 10+ staff, 2025 (Eurostat)20.0%
  • Report some EBIT effect from AIMcKinsey 2026 respondents37%
  • Scaling, some returnsBCG 2025 companies35%
  • No material value yetBCG 2025 companies60%
  • Value at scale (“future-built”)BCG 2025 companies5%
55%of large EU enterprises used AI in 2025 (small: 17%)
40%of $1B+ company respondents scale AI agents (27% a year earlier)
17%of AI value already comes from agents, BCG respondents say (29% expected by 2028)
80%of McKinsey respondents who use AI say it raised their productivity

Sources: McKinsey State of AI 2026 (n = 1,719), as reported by The Register, 25 Aug 2026 and TechTimes, 26 Aug 2026 · BCG, The Widening AI Value Gap, Sept 2025 (n = 1,250) · Eurostat, 11 Dec 2025 · Eurostat Statistics Explained (enterprises with 10+ employees). Survey figures are self-reported by executives; Eurostat counts use, not value.
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Why AI Adoption Is Not Paying Off Equally

The results matter because companies are moving beyond experiments while many have yet to show a material return. Adoption rates alone can make the rollout look like a success, but the surveys suggest that profit impact remains concentrated. For executives and investors, the distinction affects how AI spending is evaluated: purchasing tools or launching pilots is not the same as changing operating results.

The report argues that stronger returns are more likely when companies redesign complete workflows rather than attach AI to isolated tasks. That interpretation is consistent with BCG’s finding that firms reporting greater value have deployed a larger share of their initiatives, though the survey does not by itself prove that deployment levels caused the difference. AI systems that handle decisions or act across business software also bring questions of permissions, oversight and accountability; organizations need to decide which actions can be automated and which require human review.

Workers may experience both productivity gains and uncertainty about employment. McKinsey respondents who use AI reported productivity improvements, while a larger share expected job cuts than in the prior survey. Those are reported experiences and expectations, not evidence that AI has already caused a particular level of job loss.

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From Digitized Tasks to Automated Workflows

For much of the previous two decades, business digitization moved paper-based work into software while leaving people responsible for interpreting cases and making decisions. The report describes the newer ambition as having software process more of the work: for example, reading an invoice, checking it against a contract and flagging exceptions for a person to handle.

That shift is associated with AI agents, which can take a series of actions within boundaries set by an organization, rather than simply retrieve information or generate a response. BCG respondents estimated that agents already accounted for about 17% of their AI value and expected that share to reach 29% by 2028. McKinsey data, as reported by The Register and TechTimes, show that among companies with more than $1 billion in revenue, 40% said they were scaling agents, up from 27%. These figures reflect survey responses and expectations, not independently verified results.

Constraints remain. Eurostat data cited in the report say that among EU firms that considered AI but did not use it, 71% named a lack of expertise as a reason. Gartner forecasts cited by the report say more than 40% of agentic AI projects could be cancelled by the end of 2027 because of costs, unclear value or weak risk controls. Gartner also forecasts that 60% of AI projects lacking AI-ready data will be abandoned. Both are forecasts, not observed cancellation rates.

What the Surveys Cannot Yet Show

The reported figures come from different surveys with different samples, definitions and questions. “AI use,” “some effect on EBIT,” “high performer” and “value at scale” are not interchangeable measures. The source material summarizes the studies but does not provide enough methodological detail to reconcile their results or independently establish how respondents calculated AI’s contribution to profit.

It is also unclear how much of the reported impact is directly caused by AI rather than other changes to staffing, processes or technology. The forecasts for project cancellations and future agent value remain projections. The report does not establish how many jobs will ultimately be cut, or whether productivity gains will translate into higher profits across the wider economy.

Tracking Returns Beyond the Pilot

The next test will be whether companies can turn deployments into measurable outcomes while managing costs, data readiness and operational risks. Gartner’s cited cancellation forecasts extend through the end of 2027, while BCG respondents’ estimate that agents’ share of AI value will rise to 29% refers to 2028. These are future milestones, not guarantees.

For now, the surveys suggest that leaders will be judged less by the number of AI tools they have introduced than by whether they can show sustained value from redesigned workflows. Further reporting and updated surveys will be needed to determine whether the gap between widespread adoption and limited profit impact narrows.

Key Questions

What does the 6% figure measure?

In McKinsey’s 2026 survey, 6% of respondents’ organizations qualified as “high performers” by attributing at least 5% of EBIT to AI. It does not mean that only 6% of companies use AI.

How many EU companies used AI in 2025?

Eurostat data cited in the report say 20.0% of EU enterprises with 10 or more employees used AI in 2025. The rate was 55% for large enterprises and 17% for small ones.

Why are some AI projects failing to show value?

The report points to challenges including unclear financial value, costs, weak risk controls, limited expertise and data that is not ready for AI. Gartner’s cited cancellation estimates are forecasts, not confirmed outcomes.

Are AI agents already contributing to business value?

BCG respondents estimated that agents accounted for about 17% of their AI value and expected the share to reach 29% by 2028. Those figures are survey estimates and expectations, not audited financial results.

Does the report show that AI is causing job cuts?

No. It says more McKinsey respondents expected job cuts than in the previous survey, but that is an expectation, not proof of AI-caused job losses. The report does not provide a confirmed economy-wide job-loss figure.

Source: ThorstenMeyerAI.com

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